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Case Study: Promo'd to a Tee
4 days ago
As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities. T...
Continue ReadingCase Study: Piece of Cake
Jan 07
Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...
Continue Reading8 Items for Restaurant Promos that Sizzle
Dec 31, 2021
Have you heard the word? Indoor dining is back, baby! For restaurants, bars, cafes, and more looking to spread the good news that they're fully operational again, promotional products are a great way...
Continue ReadingHow to be an Empathetic Leader and Still Get the Job Done
Dec 24, 2021
Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...
Continue ReadingCase Study: It's Raining Cats and Dogs
Dec 16, 2021
Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pet...
Continue ReadingCase Study: A Golfer Giveaway
Dec 09, 2021
Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...
Continue ReadingMindfulness and the Workplace
Dec 02, 2021
“Mindfulness” has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really me...
Continue Reading7 Retro Products That Will Turn Back Time
Nov 25, 2021
Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...
Continue Reading5 Promotional Products That Will Have Your Clients Dreaming
Nov 17, 2021
There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there’s an entire industry that spends every waking hour thinking of ways to help you...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Nov 10, 2021
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Nov 03, 2021
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue ReadingCase Study: The Write Way
Oct 27, 2021
Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...
Continue Reading5 Easy Ways to Achieve a Positive Outlook
Oct 13, 2021
One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...
Continue ReadingCase Study: Practice Putting
Oct 06, 2021
2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...
Continue ReadingCase Study: Sharper Students
Sep 29, 2021
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Sep 21, 2021
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...
Continue ReadingCase Study: It’s a Date!
Sep 14, 2021
Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...
Continue ReadingCase Study: Success on Campus
Sep 06, 2021
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue Reading6 Promotional Products That Put Safety First
Aug 30, 2021
Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...
Continue Reading5 Promo Products That Are Bright, Light, and Ready to Excite
Aug 23, 2021
Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...
Continue ReadingCase Study: Bear With Us
Aug 15, 2021
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...
Continue ReadingCase Study: A Cheese-y Promotion
Aug 08, 2021
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: Rest...
Continue ReadingCase Study: Keep Warm Buddy Set
Aug 01, 2021
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Jul 24, 2021
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingYour Guide to Drinkware
Jul 17, 2021
Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...
Continue ReadingCase Study: Employee Appreciation Gift
Jul 10, 2021
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Jul 02, 2021
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...
Continue ReadingCase Study: Lunchtime Loot
Jun 25, 2021
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue Reading12 Promotional Products for Safe Travels
Jun 18, 2021
Whether you’re traveling by plane or by car, it’s important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is b...
Continue Reading5 Corporate Gifts Your Clients Will Love
Jun 11, 2021
Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Jun 04, 2021
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: Make a Spectacle
May 27, 2021
Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...
Continue ReadingSatisfy Your Customers’ Cravings With These 6 Sweet Treats
May 20, 2021
Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...
Continue ReadingCase Study: Life of the Mardi
May 13, 2021
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...
Continue ReadingCase Study: A Wedded Keepsake
May 06, 2021
Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...
Continue ReadingCase Study: Back in Business
Apr 28, 2021
A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...
Continue ReadingCase Study: Good Deeds for Kids in Need
Apr 21, 2021
Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising ...
Continue ReadingThe Power of Perceived Value
Apr 14, 2021
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...
Continue Reading6 Things You Need on Your Desk
Apr 07, 2021
Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...
Continue ReadingCase Study: Wave Hello to Promotions
Mar 30, 2021
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient would...
Continue ReadingCase Study: Inking Impressions
Mar 23, 2021
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...
Continue ReadingCase Study: Staying Safe for Back-to-School
Mar 16, 2021
A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....
Continue Reading5 Healthy Tips for Business Trips
Mar 09, 2021
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...
Continue ReadingCase Study: You've Got the Power
Mar 02, 2021
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...
Continue ReadingCase Study: Calendar Puns are Week
Feb 23, 2021
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue ReadingWords Have Power: Why Copywriting Matters for Your Business?
Feb 15, 2021
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...
Continue ReadingCase Study: Do the Wave
Feb 08, 2021
Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...
Continue ReadingCase Study: Jamming Out
Feb 01, 2021
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...
Continue ReadingCase Study: Let the Games Begin!
Jan 25, 2021
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Jan 18, 2021
As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...
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